Description

Overview

Organization:  The Tennessee Section PGA was founded in 1968 for the purpose of promoting the enjoyment and involvement in the game of golf and to contribute to its growth by providing services to golf professionals and the golf industry within the Section boundaries. The Tennessee Section is one of 41 Sections that make up the PGA of America. Our membership, of over 525 men and women professionals, serves golfers in our five PGA Chapters at over 170 golf courses, clubs, practice facilities and other golf related entities throughout Tennessee.

About the TNPGA:  Headquartered at Golf House TN, in Franklin, just south of Nashville. Formed in 1968, the Tennessee Section PGA is one of the 41 sections that comprise the Professional Golfers' Association of America. With over 500 members and associates the Tennessee PGA seeks to elevate the standards of the professional golfers' vocation. We have a workplace culture of idea-sharing that allows employees to contribute in every way possible. Professional growth is key in this role, as we seek to accelerate your talents to ensure your career objectives are exceeded. Seeing our staff succeed is a key component of our success metrics.

Position:        Communications Manager

Description:  The Tennessee PGA is seeking a Communications Manager. The Manager will be responsible for the effective communications of the Tennessee Section. This position is responsible for generating creative content and materials to promote, market, and support the goals of the TNPGA and our PGA Professionals. Through the use of social media, video content, website development, media creation, and graphic design this position is responsible for producing original content for each department in the Section. This individual will have the ability to carve their own path and build our marketing deliverables to their liking.

Experience Required

Qualifications:

• A passion and interest in the game of golf
• Excellent organizational skills including the ability to manage multiple projects simultaneously
• Experience with social media platforms
• Strong interpersonal skills with an exceptional ability to communicate effectively and present information to a variety of audiences
• Experience in a similar field preferably within the PGA or allied golf associations
• Knowledge of tournament administration, the golf industry and PGA of America activities, programs, and governance is a plus
• Strong moral character and integrity with leadership qualities
• Ability to work in a collaborative manner with fellow staff members in a team atmosphere
• Ability to travel extensively throughout Tennessee and work extended hours including some weekends and evenings
• Proficient computer skills. Previous experience with Gmail/Google Suite, Adobe Photoshop, Canva, MS Office Suite, MailChimp, BlueGolf Tournament Software, iMovie (or other video editing software)
• Valid driver's license and clean driving record.

Position/Physical Conditions

• While performing the duties of this job, the employee is: frequently required to stand; walk; sit; use hands to manipulate, handle, or feel and talk or hear. The employee is occasionally required to reach with hands and arms; climb or balance and stoop, kneel, crouch, or crawl.
• This position must be able to travel for extended periods of time.
• The employee must occasionally lift and/or move up to 50 pounds.
• Specific vision abilities required by this job include close vision, distance vision, color vision, and ability to adjust focus.
• While performing the duties of this job, the employee occasionally works in outside weather conditions.
• The employee must be able to drive the company vehicle and/or drive to and from various locations throughout the Section.
• The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

Education and Experience:

• Bachelor's Degree (B.A./B.S.) Required, preferably in Marketing, Communications or Media related fields.

Essential Responsibilities

Media Relations:

• Create and manage the Tennessee PGA Marketing timeline
• Continuously manage media email and mailing list
• Generate press releases and emails to necessary media outlets

Website:

• Responsible for daily website maintenance and content
• Oversee website branding to ensure all banners, logos and content are supportive of the TNPGA and our partner's brands
• Design all images and original content including Blue Golf banners, videos and partner promotions
• Track web analytics and maximize website traffic.

E-Marketing:

• Create and distribute all marketing communications to membership, sponsors and industry partners
• Manage and organize all marketing databases
• Manage and organize all communications relating to tournaments, player development programming, education, chapters and Section partners.

Social Media:

• Responsible for regular updates to the TNPGA Section Twitter, Facebook, LinkedIn and Instagram accounts
• Ensure content is up to date and relevant to current TNPGA programming and membership
• Manage social media calendars and strategies
• Develop and drive social media strategy and initiatives to lead to active engagement
• Create graphics, videos and content to enhance engagement and interactions

Press releases:

• Responsible for writing and submitting monthly articles to PGA Magazine promoting the TNPGA and our membership
• Create and submit press releases for events and programs and send them to media partners and membership
• Act as a liaison between media outlets and the TNPGA.

Sponsorship Relations:

• Work with the Assistant Executive Director to create sponsorship wrap-ups. Showcasing deliverables and metrics from email campaigns, social media, website, etc.

Audio/Visual/Graphic Design:

• Responsible for taking pictures and collecting videos at Section events, conducting interviews, and promoting PGA Professionals and our programs.

Awards and DCA:

• Serve as the staff liaison to the Awards Committee
• Oversee the section's award selection process and award luncheon
• Create videos highlighting the achievements of our award recipients

Tournament Promotion:

• Assist tournament staff with promotion of tournament schedule and events
• Assist with tournament information communications
• Write post event press releases and recaps and conduct post round interviews

Player Development Promotion:

• Assist Operations Manager with marketing, promotion and event management of the Section's programming including; Drive, Chip & Putt, PGA Junior League, PGA HOPE and other programming

Other Duties:

• Oversee Golfpass including design, promotion and sales process
• The TNPGA currently has a full time staff of six employees and multiple interns, so each employee is expected to be cross-trained and provide event support throughout the year

Benefits

• TPGA staff apparel
• Medical, dental, vision and long term disability insurance
• 401k plan after one year of employment
• Paid Vacation
• Work-related travel reimbursement
• Cellular phone and laptop computer
• PGA Dues Paid if PGA Member